What are GEEKOM Mini PCs?

Compact desktop computers that were previously available only online before being launched in Best Buy stores.

What is Best Buy's current stock price?

Best Buy shares trade at $77.1 according to the article.

Best Buy Partners with Meta to Open Experiential Labs in 50+ Stores

Best Buy is partnering with Meta to open hands-on Meta Lab experiences in more than 50 stores, giving shoppers direct access to AI and VR products. The company is also rolling out GEEKOM Mini PCs in stores. Shares trade at $77.1.

June 12, 2026

2 min read

Source: Simply Wall St.

Key Numbers

share price

$77.1

store count

50+

Best Buy (NYSE:BBY) is partnering with Meta (NASDAQ:META) to open hands-on Meta Lab experiences in more than 50 stores, allowing shoppers to directly interact with AI and VR products. The retailer is also introducing GEEKOM Mini PCs in its stores, expanding beyond their previous online-only availability. These moves highlight a push toward in-store experiential tech and compact computing options.

Details

The Meta Labs will feature products like Meta Quest VR headsets and AI-powered devices, letting customers try them before buying. The addition of GEEKOM Mini PCs caters to customers seeking compact computing solutions. Both initiatives aim to differentiate Best Buy's physical stores from online competitors.

Context

Best Buy's stock currently trades at $77.1. The company has been focusing on enhancing the in-store experience to drive foot traffic and sales amid e-commerce competition. The partnership with Meta underscores a broader trend of retailers integrating immersive technology.

What It Means for Investors

These initiatives signal Best Buy's commitment to experiential retail, which could support long-term growth. However, no investment recommendation is made; investors should monitor financial results.

Frequently Asked Questions

They are experiential spaces in Best Buy stores where customers can try Meta products like VR headsets and AI devices.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.