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Jim Cramer Says Athleta Remains Gap's Weakest Link

Jim Cramer commented on Gap Inc. (GAP) during Mad Money, highlighting that while Gap overall has improved, Athleta remains a weak point. He also noted the struggling athleisure sector.

June 10, 2026
2 min read
Source: Insider Monkey
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On a recent episode of Mad Money, famed commentator Jim Cramer discussed Gap Inc. (NYSE:GAP) amid a broader market sell-off. Cramer focused on the performance of Gap's Athleta brand, calling it "the weak link" in the company's portfolio.

Cramer's Commentary

Cramer noted that the athleisure sector is under increasing pressure, asking: "How much worse can the athleisure space get?" He added that if the category is going out of style, brands like Athleta would be most affected.

Gap and Athleta Performance

According to Cramer, Gap overall has shown improvement recently, but Athleta continues to face significant challenges. Cramer did not provide specific financial figures for Gap or Athleta.

Broader Context

Cramer's remarks come at a time when the retail sector, particularly athleisure, is experiencing volatility due to shifting consumer habits and inflation. Intense competition from brands like Lululemon and Nike adds pressure on Athleta.

What It Means for Investors

While Cramer's comment highlights a specific weakness, investors should consider the overall performance of Gap Inc., including its other brands like Old Navy and Banana Republic. Gap stock remains under watch amid sector-wide challenges.

Frequently Asked Questions

Athleta is a women's athletic apparel brand owned by Gap Inc.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.