How much does Muse Spark 1.1 cost?

It costs $1.25 per million input tokens and $4.25 per million output tokens, with $20 in free credits for new users.

Who are Muse Spark 1.1's competitors?

Main competitors are OpenAI (GPT-4) and Anthropic (Claude).

Will the Muse Spark 1.1 launch affect Meta's stock?

It could positively impact Meta's stock if it attracts developers and generates revenue, but the impact is uncertain at this point.

Meta launches paid Muse Spark 1.1 API to compete with OpenAI, Anthropic

Meta Platforms (META) has launched the paid Muse Spark 1.1 API, a generative AI model, priced at $1.25 per million input tokens and $4.25 per million output tokens. The company offers $20 in free credits for new developers. The move aims to compete with OpenAI and Anthropic in the large language model market.

July 9, 2026

2 min read

Source: Quartz

Key Numbers

input tokens price

$1.25 per million

output tokens price

$4.25 per million

free credits

$20

Meta Platforms (META) has launched the paid Muse Spark 1.1 API, a generative AI model, in a move to compete with OpenAI and Anthropic in the large language model market.

The Product

Muse Spark 1.1 is a large language model (LLM) capable of generating text, images, and other content. The API is designed for developers and businesses to integrate AI capabilities into their applications.

Pricing and Availability

Muse Spark 1.1 is priced at $1.25 per million input tokens and $4.25 per million output tokens. Meta offers $20 in free credits for new developers to get started. The company has not yet announced a formal launch date or geographic availability.

Competition

Muse Spark 1.1 enters a highly competitive market with models such as OpenAI's GPT-4 and Anthropic's Claude. Meta's pricing is lower than some competitors, which could attract cost-sensitive developers.

Potential Impact on the Company

This launch represents Meta's expansion into generative AI, potentially opening new revenue streams. However, the market is still nascent, and it remains unclear how successful Meta will be in attracting developers away from established competitors.

Frequently Asked Questions

Muse Spark 1.1 is a generative AI model (LLM) from Meta that can generate text and images, offered via a paid API.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.