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Bank of America Reiterates Buy on Netflix Ahead of Q2 Earnings

Bank of America reiterated its Buy rating on Netflix (NFLX) with a $125 price objective, citing long-term growth potential despite a roughly 20% decline in the stock this year. The reaffirmation comes ahead of the company's Q2 earnings report.

July 14, 2026
2 min read
Source: Proactive
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Key Numbers

share decline
20%
price target
$125

Bank of America has reiterated its 'Buy' rating on Netflix Inc (NASDAQ:NFLX) with a $125 price target ahead of the company's second-quarter earnings report. The reaffirmation comes despite the stock declining roughly 20% year-to-date.

Rating Change

Bank of America maintained its Buy rating unchanged, with a $125 price objective. The target implies approximately 25% upside from current trading levels.

Analyst Rationale

Bank of America analysts believe Netflix remains well-positioned for long-term growth, supported by its large subscriber base and investments in original content. They view the YTD decline as a buying opportunity for long-term investors.

Context

Markets are awaiting Netflix's Q2 earnings release, expected to focus on engagement metrics and strategic priorities. No other analysts have recently updated their ratings, but the stock has underperformed with a 20% decline since January.

Conclusion

Bank of America's reaffirmation reflects confidence in Netflix's fundamentals despite market headwinds. Investors will look to Q2 results for clearer signals on growth trajectory.

Frequently Asked Questions

Bank of America has a $125 price target on Netflix.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.