Sources: Saltair Body Care Brand Explores Potential Sale

Saltair, the body care brand co-founded by model Iskra Lawrence, is exploring a potential sale, according to sources familiar with the matter who spoke to WWD. The company is projected to hit $150 million in sales by 2026.

Details

Details of the potential deal, including the target price or potential buyers, have not been disclosed. Saltair is a fast-growing brand in the body care segment, known for its natural and sustainable products.

Context

The move comes amid significant M&A activity in the beauty and personal care sector, as larger companies seek to expand their portfolios with innovative brands. Iskra Lawrence's involvement, who has a large social media following, could increase the brand's appeal to potential buyers.

What This Means for Investors

A potential sale of Saltair represents an opportunity for investors in the beauty space, but insufficient details are available to assess the deal's attractiveness. Developments should be monitored for price and potential buyers.