Sam's Club Takes on Costco with New Weight-Loss Program

In a competitive move, Sam's Club (owned by Walmart) launched a weight-loss support program targeting Costco customers, as demand for GLP-1 medications such as Ozempic and Wegovy grows. The program offers nutritional coaching and discounts on selected products, intensifying rivalry between the retail giants in the health and wellness sector.

Program Details

The program includes weekly nutritional coaching via the Sam's Club app, plus discounts on products like proteins and frozen vegetables. It also provides online support from certified dietitians, as reported by TheStreet.

Context

The weight-loss drug market is booming, with more Americans using GLP-1 drugs that may suppress appetite and alter eating habits. Costco has also responded by offering pharmacy services and nutrition programs, making competition between the two chains fiercer.

What It Means for Investors

This move shows major retailers capitalizing on rising demand for weight-loss solutions, potentially impacting sales of health foods and supplements. For Costco investors, this competition may pressure its market share in the health segment, though Costco retains a strong customer base and high loyalty.