Is Uber's stock undervalued?

Simply Wall St estimates that Uber's stock may be 12.4% undervalued.

Uber Launches 3 New Ad Products; Stock May Be 12.4% Undervalued

Q: What are Uber's past stock returns?

The 90-day return is -6.4%, and the one-year total shareholder return is -14.4%.

Uber (UBER) announced three new advertising products that use its ride, delivery, and shopping data to connect brands with consumers. The stock rose 5.8% in one day and 4% over the past week, but the 90-day return is -6.4% and the one-year total shareholder return is -14.4%.

June 16, 2026

2 min read

Source: Simply Wall St.

Key Numbers

one day return

5.8%

one week return

90 day return

-6.4%

one year return

-14.4%

undervaluation

12.4%

Uber Technologies (UBER) unveiled three new advertising products that aim to leverage its ride, delivery, and shopping data to connect brands with consumers both within and beyond its apps, according to Simply Wall St. The announcement comes as Uber's stock rose 5.8% in the last day and 4% over the past week, though the 90-day return is -6.4% and the one-year total shareholder return is -14.4%.

The Products

Uber did not disclose full details of the three ad products but stated they will use data from rides and deliveries to target consumers inside and outside Uber's apps. The products aim to expand Uber's existing in-app advertising business.

Pricing and Availability

Pricing and launch dates have not been announced. Uber is expected to test the products with select advertisers before a wider rollout.

Competition

Uber enters a digital advertising market dominated by Google, Facebook, and Amazon. However, Uber's unique data on consumer mobility and delivery behavior could give it an edge in targeted advertising.

Potential Impact on Uber

The new ad products could diversify Uber's revenue beyond core ride-hailing and delivery. Simply Wall St estimates Uber's stock may be 12.4% undervalued, suggesting upside potential if the ad strategy succeeds.

Frequently Asked Questions

Uber launched three advertising products that use ride and delivery data to connect brands with consumers inside and outside its apps, though full details have not been disclosed.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.