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Where AI Can Do More Harm Than Good for Businesses

As companies rush to adopt AI, a new report warns of areas where it may do more harm than good, including sensitive decision-making, customer service, and innovation.

June 21, 2026
2 min read
Source: The Wall Street Journal
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As companies accelerate their adoption of artificial intelligence (AI) to boost efficiency and cut costs, a critical question emerges: where might AI fail or cause more harm than good? A recent report from The Wall Street Journal explores this issue.

Areas Where AI May Cause Harm

1. Sensitive Decision-Making

In areas such as hiring, loan approvals, or healthcare, data biases can lead to unfair or discriminatory outcomes. AI lacks the ability to understand ethical or social context.

2. Customer Interaction in Crisis Situations

When handling complex complaints or emotional situations, AI lacks empathy and the ability to understand human emotions, potentially increasing customer frustration.

3. Innovation and Creativity

While AI can generate ideas, it lacks true creativity and out-of-the-box thinking, especially in fields requiring human intuition.

4. Cybersecurity and Privacy

Using AI to process sensitive data increases risks of breaches and misuse, especially if security systems are inadequate.

Context

Many major companies like Apple (AAPL) are heavily investing in AI, but experts warn against adoption without careful risk assessment.

What This Means for Investors

Investors should monitor how companies address AI challenges, not just opportunities. Companies that adopt AI cautiously with ethical safeguards may be more sustainable in the long run.

Frequently Asked Questions

Risks include biased decisions, lack of empathy with customers, limited genuine creativity, and increased cybersecurity threats.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.