Why did Apple agree to this deal?

Apple agreed to settle a CADE investigation into its app store practices and avoid potential penalties.

Will these changes affect Apple's revenue?

Apple hasn't provided estimates, but analysts note that App Store fees are part of services revenue, and opening the platform could reduce them.

Does this agreement apply to other countries?

No, the deal is specific to Brazil, but Apple faces similar pressure in the EU and US.

Apple Allows Alternative App Stores in Brazil After Antitrust Deal

Apple agreed with Brazil's antitrust regulator CADE to let developers distribute iOS apps via alternative stores and use external payment options, bypassing Apple's in-app purchase system.

June 27, 2026

2 min read

Source: Insider Monkey

Apple Allows Alternative App Stores in Brazil

Apple Inc. (NASDAQ:AAPL) announced it will permit developers in Brazil to distribute iOS apps through alternative marketplaces and use payment options outside its in-app system, under an agreement with antitrust regulator CADE.

Details of the Agreement

Under the deal, Brazilian developers can:

Distribute iOS apps through alternative app store platforms.
Use third-party payment systems instead of Apple's in-app purchase.
Avoid Apple's commission on digital purchases made through these channels.

Company's Position

Apple confirmed it will comply with the CADE agreement but did not comment on potential financial impact. The company has previously defended its closed ecosystem on security and user protection grounds.

Precedents and Context

This decision follows a CADE investigation into Apple's app store practices. Apple faces similar regulatory pressure in the European Union under the Digital Markets Act (DMA) and in the United States.

Potential Financial Impact

Apple has not provided estimates of the financial impact, but analysts note that App Store fees are part of Apple's services revenue. Opening the platform could reduce these revenues but may increase Apple's market share in Brazil.

Frequently Asked Questions

Apple will allow developers to distribute iOS apps through alternative stores and use third-party payment systems, under an agreement with antitrust regulator CADE.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.