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Meta Launches Cheaper AI Smart Glasses Starting at $299

Meta (META) has introduced new AI-powered smart glasses starting at $299, targeting a wider audience. The move comes as competition in the smart glasses market heats up with rivals like Apple and Google.

June 23, 2026
2 min read
Source: Yahoo Finance Video
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Key Numbers

starting price
$299

Meta (META) has unveiled its newest AI-powered smart glasses, with a starting price of $299. According to a report by Yahoo Finance, the company aims to expand its footprint in the wearable technology space.

The Product

The new glasses feature voice interaction and heads-up display capabilities, allowing users to access a digital assistant hands-free. They support various applications including photography, navigation, and real-time translation.

Pricing and Availability

The glasses start at $299, significantly lower than previous models which cost over $1,000. They are expected to be available in the third quarter of 2026.

Competition

Meta faces stiff competition from Apple (AAPL), Google (GOOGL), and Samsung, all of which are developing smart glasses. Apple's Vision Pro, for instance, is priced at $3,499.

Potential Impact on the Company

The new glasses could boost Meta's revenue from wearables, which currently represents a small portion of its total revenue. They may also drive increased usage of Meta's cloud and AI services.

Frequently Asked Questions

The new glasses start at $299.

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This article was rewritten in Wrqti's editorial style based on information from the original source above. Content is informational only — not investment advice.